BCG Interview Guide — Creative Problem-Solving 2026
BCG interviews are similar to McKinsey but value more creative, less formulaic approaches. The firm prizes original thinking, intellectual curiosity, and the ability to push back on assumptions. BCG cases tend to be more open-ended and conversational.
Interview Process
What Makes BCG Different
Preparation Strategy
Key Tips
- •Go beyond standard frameworks — BCG values original, creative thinking.
- •Form hypotheses early and explicitly state them: "My hypothesis is X because..."
- •The case is a conversation — engage the interviewer, ask their opinion.
- •Show intellectual curiosity — explore unexpected angles.
- •BCG values diversity of thought — bring your unique perspective.
Frequently Asked Questions
How is BCG different from McKinsey cases?
BCG cases tend to be more open-ended and conversational. McKinsey expects more structured, top-down communication. BCG values creative insights over perfect structure. Both require strong analytical skills.
What is BCG Casey?
BCG Casey is a chatbot-based case assessment. You solve a mini-case by interacting with an AI chatbot. It evaluates your structuring ability, analytical skills, and business judgment in a timed format.
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